by Jessie Parker | Aug 15, 2022 | Content Creation, Mums In Business, Small Business
If you’re looking for ways to grow your business without social media, there’s a good chance you’ve heard of the book Stolen Focus by Johann Hari. If not – pop it on your reading list pronto! Without totally giving away all the goodness that’s inside, the...
by Jessie Parker | Jul 21, 2022 | Mums In Business, Small Business
Ahhh, networking. The term that is so synonymous with the business world (and not always in a good way). If you’re a small business owner, there’s a good chance you’ve heard of the benefits of networking. Hey, maybe you’re already part of some networking groups but...
by Jessie Parker | Jun 23, 2022 | Content Creation, Mums In Business, Small Business
As you may already know, my first venture into small business was with a clothing label, Borne Too. There were a lot of hard lessons in this business. Anyone who has had a product based business (especially clothing) would know, it can be a capital-heavy business to...
by Jessie Parker | Apr 19, 2022 | Content Creation, Mums In Business, Small Business
Don’t let the bells and whistles of modern technology like social media, deter you from the power that comes with word-of-mouth matketing for small business. Perhaps one of the oldest forms of marketing, word-of-mouth is also incredibly potent, with a good...
by Jessie Parker | Apr 12, 2022 | Content Creation, Mums In Business, Small Business
If you’re looking to save time (and the chief complaint I hear from mums in business is that they don’t have enough time) in your small business marketing, then content repurposing is a great way to do it. By taking a bigger, hero piece of content and...
by Jessie Parker | Apr 5, 2022 | FIFO, Mum Life, Mums In Business
The phrase I get the most as a FIFO wife is ‘I couldn’t do that’ or ‘I don’t know how you do it’ I felt called to talk about this some more because I don’t get a sense of people feeling like they want to understand how I ‘do it’ but usually feel mostly pity when...
