SEO Rookie eBook


SEO Rookie is your step-by-step beginners guide to Search Engine Optimisation (SEO).
Learn how to get your small business seen on the first page of Google, drive more traffic to your website, increase impact and get more customer leads (without a single Instagram Reel in sight!)

A 13-page eBook with simple, step-by-step instructions to optimise your small business website.

Learn how to:

  • Discover the best keywords to target on your website pages and blogs through keyword research
  • Best practice for on-page SEO
  • Tips for content repurposing & backlinks
  • My fave free and paid must-have SEO tools that I use Every. Single. Time. and see amazing results

I’m no SEO expert but that’s kinda the beauty of it… If me – a hot mess mum of 3 young kids, with a husband who works away half of the year, juggling ALL THE THINGS can do it – you totally can too.

*Please note this is a digital file and not a physical book

It's time to STOP feeling stuck on the social media merry go round for your small business marketing!

Improving your business website using good search engine optimisation (SEO) and design can have major impact on your small biz bottom line.

A well-built small business website means:

  • Improved Search Engine Rankings: SEO helps your website rank higher on search engine results pages (SERPs), making it easier for potential customers to find you!
  • Oodles more traffic:  Higher visibility on search engines and a better user experience can lead to more organic traffic to your site.
  • More leads for your business: Leverage increased traffic and generate more potential customers for your business.
  • Better Conversion Rates: An optimised website is more likely to convert visitors into customers.
  • Competitive Advantage: In many industries, the little guys (like us) are competing with larger companies. Boosting your web presence helps level the playing field by increasing your visibility.
  • Cost-Effective Marketing: Compared to traditional marketing methods, SEO and website optimisation are low-cost but offer high returns on investment.
  • Credibility & Trust factor: A professional website enhances your business's credibility and builds trust with potential customers.
  • Local SEO Benefits: Targeting local search traffic through your SEO can attract more local customers, which is particularly important for small businesses with physical locations.
  • Analytics & Insights: Find out valuable website data about your audience behaviour, preferences, and trends, helping you make informed business decisions.
  • Brand Awareness: Improved visibility and better user experience = increased brand awareness and recognition.
  • Long-term Results: Unlike paid advertising, which stops generating traffic once you stop paying, the benefits of good SEO can provide long-term, sustainable traffic and growth.
  • Easy Scalability: SEO done well from the get-go on your site provides a strong foundation for future growth, making it easier to expand your online presence and add new features as your business grows.

But, I get it, SEO can feel confusing AF. Especially when you're a mum carrying the mental load of your household, already juggling a million things - SEO becomes a 'future me' problem.

Fast forward 6 months in your business... imagine if your website was seeing 2, 3, 10X more traffic than it is now - how could that impact your business growth?

Basic SEO tweaks will take up no more time than your nightly doom-scroll on TikTok. Being more strategic with how and spending a bit of time into your website now has the potential make an exponential difference to your business bottom line in the future 🙌🏼

Remember: the time will pass anyway. So why not see what happens?

+ PLUS Using a bit of strategy, keyword research and improving your webpage structure - you can set and forget! No need to spend hours fussing, changing or trying to please the Meta algorithm in the hope of going viral 😵‍💫

This eBook has the exact method I use in my business that sees me ranking on the first page of Google for multiple keywords relevant to my brand and business.

My website has helped build my email list, sell out my in-person events and monetise my blog through ads and affiliate marketing.

I'm not claiming to be an SEO expert  - but that's kinda the point...

I know what it's like to be a busy mum juggling ALL THE THINGS (like 3 kids and a husband that works away for weeks at a time) while running a business. Implementing good SEO has totally transformed my business but even more so - my life!

I've been able to feel confident in my business direction, reclaim my time and build my brand all without having to shake my booty on Instagram Reels everyday (thank fark!)

If me - a busy mum with too many balls in the air can figure this out - you can too.

What are you waiting for? Let's dive in.


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