Have you ever stopped to think about your relationship with social media apps as a business owner? We spend hours scrolling, engaging, liking, commenting and then spend another 4 freaking hours making a 15 second reel (!). And for what result? Instagram sees our...
More and more, I'm feeling called to spend less time on social media and more time connecting with people face-to-face. Some time ago I read Stolen Focus by Johann Hari. Without totally giving away all the goodness that’s inside, the book centres around an experiment...
Ahhh, networking. The term that is so synonymous with the business world (and not always in a good way). If you’re a small business owner, there’s a good chance you’ve heard of the benefits of networking. Hey, maybe you’re already part of some networking groups but...
Whether you want to produce your own prints or greeting cards, design comic books or or get creative with cute social media graphics, digital illustration is a fairly affordable side hustle option - especially for stay at home mums. How I started my drawing business...
Don’t let the bells and whistles of the digital age - like social media - deter you from the powerful tool that is word-of-mouth marketing for small business. One of the oldest forms of marketing, word-of-mouth is also incredibly potent. A quality referral can be an...
If you're looking to save time (and the chief complaint I hear from mums in business is that they don't have enough time) in your small business marketing, then content repurposing is a great way to do it. By taking a bigger, hero piece of content and using it in...
The phrase I get the most as a FIFO wife is ‘I couldn’t do that’ or ‘I don’t know how you do it’ I felt called to talk about this some more because I don’t get a sense of people feeling like they want to understand how I ‘do it’ but usually feel mostly pity when...
How understanding Human Design can elevate your small business. Human Design is similar to an astrology natal (birth) chart and is a plan or map explaining the different qualities and values that make us unique and how we can apply these practically to live a life...
Today we are covering all things email marketing, list building, opt-ins and automations. With so many different options available to us when it comes to small business marketing, it can be hard to know where to start when it comes to relationship-building and getting...